MY RESUME

SHINE Executive Accelerators Associate, Deloitte

March 2022 - Present

Supported and rotated on 3 teams across Executive Accelerators: XA Digital, the Deloitte Greenhouse Powered by Energy & Industrials, and the CFO Program.

Created and launched a quarterly newsletter for the Deloitte Greenhouse Powered by Energy & Industrials, which is distributed to ER&I industry and Greenhouse leaders and captures key metrics, impact stories, and delivered/upcoming events.
Developed a pilot learning catalogue to train Greenhouse team members on industry topics, technology trends, and core consulting skills and to provide insights into national L&D strategies.
Researched business requirements for and tested 3 resource management tools, communicating with key stakeholders across XA.
Supported operations for the Next Gen CFO Academy I at Deloitte University, a 6-day event to develop 48 future CFOs.
Supported National Greenhouse learning and development initiatives, including designing 3 virtual Lunch N' Learn training sessions and creating a Learning newsletter.

Global Communications Intern, Tencent America

September 2021 - March 2022

Compiled 100+ daily news reports and 26 global reports covering relevant industry and competitor news
Analyzed 15 design agencies for a future print project and presented top 5 recommendations to leadership.
Reviewed external communications materials, including editing and translating Tencent’s carbon neutrality report and publishing a featured story for the #WomenWhoLead social media campaign.
Organized a company-wide holiday event with 150 employees in attendance.

Investment Analyst Intern, 3E Bioventures Capital

January 2021 - September 2021

Attended pitch meetings and prepared analyses on startups to assess investment opportunities, evaluating the advantages and disadvantages of the team, product, technology, and market.

Talent Coordinator, The Sociable Society

September 2020 - present

Coordinated paid consumer marketing campaigns with family and lifestyle brands, pitching out the 90+ creators on the Sociable Society roster on YouTube, Instagram, and TikTok.
Sourced brands and researched contacts for cold outreach, as well as consistently monitored social media channels for potential creators to add to the roster. Directly communicated with brand representatives about creators' rates and proposed deliverables.

Influencer Marketing Intern, Curology

May 2020 - August 2020

Managed 60+ micro- and macro- influencer partnerships across YouTube, Instagram, and TikTok, ultimately generating $27,900+ of deals closed to date and producing 19 pieces of advertising content targeting teen (14-17) and core (18-28) female audience demographics.
Navigated outbound and inbound collaboration requests, negotiations, contracts, and content production review.

Student Operations Assistant, Berkeley M.E.T.

February 2019 - present

Spearheaded a mentorship program between Haas Executive MBA students and M.E.T. students, generating interest from 90+ M.E.T. students.
Designed digital marketing materials, including student directories, weekly social media calendars, and infographics for board meetings.
Facilitated networking events with professionals from companies such as Google, Bain, Microsoft, EY, Deloitte, and Facebook, executing 11 events to date with 80 attendees on average.

Public Relations Intern, Moderne Press

May 2019 - July 2019

Coordinated editorial placements in print, digital, and broadcast media, as well as influencer relations.
Executed mailings and gifting, collaborating with influencers, celebrity stylists, and editors from publications such as Essence, Family Circle, Cosmopolitan, and Pregnancy & Newborn.
Created a 500+ media list consisting of long lead, short lead, and digital beauty editors for future contact purposes.
Managed sample trafficking and maintained digital clip logs for monthly client reports.

Chief Marketing Officer, Baby Sisters

July 2018 - August 2018

Conducted market research, developed a marketing strategy, managed social media accounts, and designed a website prototype to test user experience, leading to a comprehensive understanding of our B2B service and the landscape.
Placed in the top 10 out of 80 teams after pitching our startup idea to venture capitalists.